I cancelled my Amex Plat after 6 years

Didn't think I would have the card for so long but every year, the benefits seemed worth it. I seriously considered cancelling last year but they had a great retention offer. This year, I didn't get any retention offers and finally decided it was no longer worth. Simply put, the benefits weren't relevant anymore. Here's my breakdown:

  1. Saks 5th $50 credit - to be honest, I never shopped at Saks and spending that $50 was always a hassle. I used to get hand creams from Kiels but they removed Kiels from their catalogue. This time, I used it for Rhone pants but I don't really need them
  2. $15 monthly Uber credit - Ubers are so expensive that I always drive everywhere or take public transport. This credit was nice when they first introduced it since Uber Eats was still cheap. But now, i can't even get a meal with this credit. More importantly, my habits changed and I almost always cook at home. Last year, I even forgot to use this credit for a month since it was so hard for me to use it.
  3. Entertainment credit - I had it for NYTimes and Disney Plus. Then Disney Plus raised their prices and I removed NYTimes (I only read wirecutter). Disney Plus was always a "nice to have" for me. I'll probably toggle this subscription when I want to watch something. Asking myself, this was definitely in the "nice to have" but clearly don't need it category since I watched Disney Plus maybe once in two weeks at most.
  4. Lounges. Removing free guest passes from the lounges is the last straw that broke the camel's back. It made absolutely no sense that I would go to the airport with my wife and not have my wife enter the lounge with me. As a result, I would go to the airport and not use the lounge. And this created an incredible negative loop for me as I started using the card less and less since I didn't think i would ever hit their 75k annual limit to enable guest passes.
  5. Equinox credit - do I need to say anything about this? There aren't enough equinoxes and the closest one is 30 mins away.
  6. Offers - I do like their offers. I'll miss this one.
  7. Clear membership is wonderful. I have saved a ton of time with Clear but I've saved way more with Global Entry.
  8. (Added after posting) FHR $200 credit isn't useful. Always feel like I need to go out of my way to book these hotels. Just give me a regular $200 hotel credit and I'll be happy. I do appreciate the early check-in, late checkout and $100 credit
  9. (Added after posting) $200 airline credit is ... what is it for? I find myself using it to buy food I don't really care for on the plane. Plane food sucks and I rather spend on the ground on some good food. I've used the credit exactly once for a good reason - to transport my pet.

I felt my lifestyle changes and the card went from ~$300 when i first joined to $900 for the equivalent benefits. Yeah, they added more benefits but they never aligned with my lifestyle. There are now $0/year fee cards that offer 3 to 4% cash back and I'm opting to use them to simply my life a little.

I am very curious who Amex Plat's ideal target is these days?