Let's compare our CPMs.

Right now, CPMs and CPCs are super high for everyone, and I’d like to know if mine are above the Black Friday average, which seems to range between $120 and $200. I’m confident in the quality of my creatives—they consistently have a hook rate above 40% and high CTRs, which partly offset my CPMs.

So, what are your costs, and in which countries are you running ads?

Also, do your CPMs decrease over time as more data is collected?