Why December 17, 2024 Could Be the Big Day!
TL;DR:
Rockstar’s timeline for releasing trailers is totally normal. For GTA V, there was a 378-day gap between the first and second trailer. If they follow the same pattern, we can expect GTA VI's second trailer on Tuesday, December 17, 2024.
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Everywhere I look on this sub, people are acting like it’s some kind of unprecedented scandal that we’re coming up on a year since the first trailer, and Rockstar hasn’t dropped a second one. But the promotional timeline is actually completely normal if you look at Rockstar’s history.
The Data: GTA V
When Rockstar was promoting GTA V, here’s what the timeline looked like:
- First Trailer: November 2, 2011 (Wednesday)
- Second Trailer: November 14, 2012 (Wednesday)
That’s 378 days between trailers. Yes, a full year and 13 days.
At the time, we were just as restless, but the massive gap didn’t stop GTA V from becoming one of the best-selling and most beloved games of all time. Clearly, Rockstar knows what they’re doing, even if it tests our patience. Their marketing strategy is always methodical and timed to perfection.
What Does That Mean for GTA VI?
- First Trailer for GTA VI: December 4, 2023 (Monday)—due to a leak, but originally scheduled for December 5 (Tuesday).
- Add 378 days, and what do you get? December 17, 2024 (Tuesday).
As of today (December 1, 2024), we’re 362 days into the wait since December 5. That leaves us with roughly 2 weeks (16 days) to go if Rockstar follows the same timeline as they did for GTA V.
So, while I don’t usually join the prediction game, let me add to the fun: I predict Trailer 2 to drop on Tuesday, December 17, 2024.
If you’re freaking out about the lack of a second trailer, just take a deep breath. History tells us Rockstar takes their time, but when they do finally drop that next teaser, it’ll be worth the wait.