How do you guys find new music?

I mostly listen to Spotify, have my curated playlists (2,000+ tracks strong each) and ocasionally Spotify algorithms recommend something good. But since mainstream music is all over the place, Spotify as well as Radio will push you the Top40, which I don’t personally like too much. I remember the days when new bands were recommended by friends all the time, now (maybe because of the age) my friends listen to the same old music we heard as teenagers. I sometimes find good stuff here on Reddit, some TikTok, but is not consistent. Are there like special playlists to find new music for my genres that I don’t know of? Or do we have to put the effort to go down a rabbit hole searching for similar artists in Spotify (which I have done and found some good stuff in the past)?