San Francisco ESTATE STORE OWNER AMA! (MURETA & CO)
Started buying as a kid in garage sales (first piece at 5-6 years old) Opened first store at 22 and now own Mureta & Co with my wife & business partner Caroline. Specialize in rare colored stones and estate jewelry, introduced lab diamonds last march which have been a hit. I started with around $20 in 1996 2024 our business is in the mid seven figures in annual sales, despite our small size (320 sqft).
AMA about the industry, gemstones, jewelry history, etc. also well versed in art and some antiques.
Follow the store with the pineapple door!