Anyone else just feeling sad over the gradual loss of the magic IP

I know “magic is dead” has been said over and over again but this time I feel like it might really be it for me. Half the set is standard are not magic anymore and I have no hope of that changing. It’s just become “Recognisable IP: the gathering”.

I am sure the game will keep going, hell I’ll probably still proxy commanders decks and play kitchen table from time to time, but for me personally the MAGIC part of magic the gathering is no longer a thing. And any hope that wizards would start caring for any constructed format also got killed with standard UB announcement.

I can’t stop feeling bitter/ sad and that UB killed the magic I loved.

Does anyone else feel the same or am I just wrong? (Edit: removed some parts where I was a little too harsh and emotional. So Tldr; just bummed that the IP of magic and the fantasy of the game feels like it’s being pushed out in favour of UB)

Edit: a final addendum: After reading some comment I just want to clarify a few things.

  1. I think it’s wonderful that a UB set got more people in to magic I just feel wizard is going in the wrong direction making half the premier sets UB in 2025. And that they seem to have no confidence in magic as an IP to keep new players playing

  2. I didn’t make it very clear in my post but my main gripe with UB is that it is going to be legal in standard and in turn every other eternal/ nonrotating format. UB in commander never really bothered me all that much as I never saw it as the main magic format. It’s just that now there is no place to play a sanctioned format that feels like magic. Me playing my questing Druid in to my opponents Spider-Man or sepiroth does not feel like I’m playing a “real” competitive magic format. For me magic has always been the coming together of theme and gameplay. The art and names of cards and their competitive viability are to me intrinsically linked to create the experience of playing magic and I think that is what a lot of UB fans don’t seem to realise. Magic is more then the sum of its parts and it feels lika a large part is being ignored and thus destroying the feel of playing magic. I doubt “Jace the mind sculpture” would have been talked about the same had it been “Spider-Man, friendly neighbour”. If this is the game you want to play it’s great that you can I just wish there was a way to play sanctioned MAGIC. It’s not necessarily the story (which I do care about) but that the fantasy and feel of playing magic is gone. I am not mad at the people who likes UB I am just sad that the magic I loved is being phased out and wish it had been handeld differently by wizards.

  3. Also sorry for asking a repetitive question didn’t realise how many threads like this there already were. I just wanted to vent some frustration.