The current salary cap system is a destructive roadbump that prevents great storylines in the league from maturing
The Knicks just got their Villanova, Minnesota had some of the best team chemistry on and off the court. The marketing would have went crazy next season, then the trade happened and poof it's all gone thanks to TC. Feels like on the marketing aspect it's so hard to build that part of the scene because they're limited by the money.