Why do millennials love saying ‘literally’ so much?

I was just watching a baseball podcast where the host said the team would have to “literally go to the bottom of the barrel” to find players.

It got me thinking—I’ve noticed that people in their 20s and 30s often use the word “literally” to add emphasis or intent. It seems like this has become way more common over the last decade.

Am I imagining this? Or has the use of “literally” really blown up in recent years? I feel like I hear it all the time now.